ASTG executing strategy to change its Go-to-Market model

As part of its growth strategy and solution diversification, ASTG is changing its overall sales and marketing strategy. In that regard, ASTG has started a dialogue with DataPath International AB to consider a future non-exclusive agreement, and ASTG has therefore terminated the current exclusive agreement with DataPath effective immediately.

“The past weeks has taken us forward in the execution of our strategy. With a successful agreement for the IMU business with a major defense contractor, and, as announced this morning, an anticipated expansion of our satellite communications portfolio with a land-based solution for satellite communication on the move, we also need to revise our sales and marketing plans. One part of this revision is to hire a Chief Sales Officer and in addition we are reviewing existing partner agreements in relation to the strategy and objectives of ASTG.”, says Carsten Drachmann, CEO at ASTG.

200210-DataPath-Agreement-ENG.pdf